Brief
XPND Interactive is a data-driven, conversion-focused Omni-Channel Portland Digital Marketing Agency with expertise in SEO, Google Ads, Paid and Organic Social Media, Programmatic Advertising, CTV / OTT Media Buying, and Website Conversion Optimization. I was honored to be a part of their team as their Digital Designer.
Time
2021-2022
Tools
BannerSnack
Adobe Creative Cloud
Figma
Role:
Digital Designer
Marketing Collaborator
While with them I was able to create a system and routine in creating the creatives we needed for our clients' campaigns. I've built over 300 templates which were used interchangeably in different niches which made the production time for this short and fast.
This ranged from landing page mockups to 15-second video creative templates to elaborate and simple image stills. I've also built custom video compositions for some of their clients that were used in some paid campaigns.
The library of templates and creatives gave them the ability to produce new graphics and creatives fast without needing to spend the usual time needed to develop or produce new designs.
